Neon Love Song
The Daydream Club
28th May 2012
[As featured in the Burberry SS12 Eyewear Campaign]
Neon Love Song is the third single from the self-released duo. While The Daydream Clubs debut album Overgrown deliberately aimed to strip away production layers to focus on songwriting and acoustic instrumentation. This reworked version of the album favourite is a sign of things to come, with a fuller, more expansive sound.
Neon Love Song (Part II) was hand selected by Burberry Chief Creative Officer Christopher Bailey to be part of the new summer 2012 Eyewear campaign. The project involved a stunning music video and had Adam & Paula become global models with a photoshoot for the glasses. This marks the beginning of a long line of collaborations between The Daydream Club and Burberry.
The band took the reworked single as an opportunity to arrange a soaring strings section and tribal-like drums.