POCO POCO RECORDS
Poco Poco Records was formed in the UK in 2010 by the duo known as The Daydream Club (aka Adam Pickering and Paula Pickering). Poco Poco Records was initially established purely so that Adam and Paula could release their own music independently rather than waiting around for the music industry to realise how awesome they are. Kicking things off with their stripped-back acoustic debut album Overgrown in November 2010, they've continued to push the sonic possibilities with each release, landing them opportunities with Burberry, Harrods, Merrell, Homegoods and gaining over 100 Million streams to mention a few successes.
Fast-forward to 2023, Adam and Paula decided it was time to explore the full potential of Poco Poco Records. Embracing their love of all kinds of music spanning a massive selection of genres and sounds opening the door for the first time to collaborations and new personas. The label is an eclectic one covering indie-folk to electronic, ambient to neo-classical, alt pop to experimental jazz... nothing is off the table as long as there is passion behind the tunes.